Why Craft is Fashion’s New Currency: Artisans, Archives, and the Rise of Authentic Luxury

Luxury is shifting from fast trends to timeless value. Discover how artisanship and vintage resale are redefining fashion’s future.

31 minutes ago5 min read

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TRAIN OF THOUGHT

Why Craft is Fashion’s New Currency: Artisans, Archives, and the Rise of Authentic Luxury

Luxury is shifting from fast trends to timeless value. Discover how artisanship and vintage resale are redefining fashion’s future.

31 minutes ago5 min read

Fashion Meets Digital Art: How Canada Is Investing in the New Reality

Discover how Canada is investing in the future of fashion through digital art, innovation, and government support.

6 days ago3 min read

Re Giorgio: The Timeless Legacy of Giorgio Armani

Sep 74 min read

Naming vs. Branding: Which Should Come First?

One of the most common questions I hear when people begin building a company is: “Should I choose the name first, or does it come later...

Aug 314 min read

ABOUT ME

I'm Joëlle Eugénie, a dedicated Brand and Business Developer. My expertise is in guiding small and medium-sized enterprises through their unique business challenges and finding effective solutions. Outside of work, my passion lies in personal well-being. I have a Parson Russell named Jean Paul Bowie, and I love training and taking care of myself, which I believe is an essential part of maintaining a healthy balance between work and personal life. As a tennis enthusiast and a foodie, I enjoy my moments of relaxation just as much.